Business Resource Center

9 Best Apps for Business Owners to Plan, Execute, and Analyze Your Marketing

Harness the power of some of the best apps for business owners to help sharpen your marketing strategy for 2017. Just as the number and functionality of available apps continues to evolve, so too should the strategies and campaigns of every small business in order to... Continue Reading

Smart, New Social Media Marketing Ideas for the Holidays

Throughout October and November, small-to-medium-sized businesses start to roll out initial holiday marketing efforts for the Thanksgiving/Christmas retail shopping season. It’s the most important time of year for retailers. In fact, during the fourth quarter of 2015,... Continue Reading

Why Mobile Is Mandatory for Small Business Marketing (and What to Do About It)

This likely isn’t a surprise to long-time readers of the Groupon Merchant Blog, but a new report from comScore notes that mobile phone use continues to grow. In fact, it’s now the leading digital platform—with more than 50% growth since 2013. That means... Continue Reading

Keywords and SEO Are Still an Essential Way to Promote Your Business

Running a small business has changed a lot in the past few years. It used to be a slower-paced process to take a business from humble beginnings to a fully-staffed medium-sized business. Today, you can promote your business by using social media, SEO, relevant... Continue Reading

Adwords Update: How Will It Impact Local Business Advertisers?

  What marketing tools do you believe are most effective at bringing in customers to your business? How are you measuring effectiveness? For all local business advertisers, these two questions are key when it comes to understanding the impact of your marketing... Continue Reading

Business News Roundup: The Heat Is On Edition

  Next Monday, June 20, marks the official start of summer, and the temperature is climbing! Here’s the business news you might have missed while you were watching the mercury rise. Could Naked Dining Be the Next Big Trend? Summer wardrobes tend to be on the... Continue Reading

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