Groupon helps local businesses reach nearby customers who are ready to buy
From solo entrepreneurs to multi-location venues. We help you grow—fast.
"We've worked with multiple different sales and marketing companies, ad agencies, and so on... None of them have had the immediate, significant, and longstanding impact that Groupon has had."
"I strongly believe that my business would not be here without Groupon. Customers who are purchasing on Groupon are ready to spend money. Give them a good deal and they'll be at your door."
"I've paid a couple thousand dollars to other companies to advertise for us and not really seen a return, but with Groupon you don't have to put anything down. If you get a customer, you're getting paid."
70%
New customer reach
Would not have visited without Groupon.
+38%
Increase in follow-on spend
Customers tend to spend more when they visit, increasing your revenue beyond the initial offer.
75%
Intend to come back
We help drive repeat purchases and loyal customers.
+45%
Increase in bookings
Businesses see immediate growth in appointments and reservations once their offer goes live.
Get on board in 3 easy steps.
Create your account
Verify your email and set up your business profile.
Build your offer
Create a clear, compelling offer by adding your service details and pricing — designed to attact the right customers.
Verify your business
A few quick details so we can publish your offer and start sending customers your way.
Clear, simple analytics that show how your offer is performing—so you can make smart decisions with confidence.
Connect your offer to tools liek Mindbody, Square, and Booker so customers can book 24/7—even when you're busy.
Connect your offer to tools liek Mindbody, Square, and Booker so customers can book 24/7—even when you're busy.
































Every business is different. Find the tools and support tailored to your industry—whether you run a spa, a restaurant, a gym, an activity business, a hotel, or a home service.
Health, Beauty & Spa
Food & Drink
Activities
Travel
Hotels
Home & Auto
After you sign up to become a Groupon merchant, you'll be able to create an account to access our Merchant Center portal. There, you can build your campaign using our self-service Campaign Manager tool.
For a step-by-step walkthrough of the process, check out the above video tutorial.
Groupon does not charge any upfront costs for creating and running a campaign on our site. We operate a “pay-as-you-go” model, meaning you only pay for the results, not for the listing.
While there is no fee to join Groupon, we charge a commission rate on all sales, which varies. The margin depends on your business's category or industry. The discount depends on your deal structure — we give recommendations based on what deal price will deliver the best performance (see the Campaign Manager tab in Merchant Center for more details). Get started today to calculate your commission.
We provide a whole suite of Merchant Tools to help you get the most out of your Groupon campaign:
Merchant Center - The portal where you can create and manage campaigns, redeem vouchers, view performance data and customer demographics, update your business's information, reach out to Merchant Support, access other tools, and more.
Campaign Manager - The self-service tool which lets you build and launch your own campaign, as well as make edits at any time.
Ads for Campaigns - Want to get your deal even more exposure? Use Ads for Campaigns to boost it to top spots for a competitive advantage.
Booking Solutions - Making your Groupon campaign bookable streamlines the purchase process and boosts business. Connect your deal to an account with one of our integrated partners, or use our own free Booking Tool.
Groupon Website
Your Groupon deal page unlocks access to millions of users as they shop. It also links your business’s website or social media, so customers can learn more about you even after your campaign.
Mobile Application
Groupon’s mobile app is among the most-visited in the US, with over 200 million downloads and counting. That means customers can seek out and access your deals almost immediately.
National Media Outlets
Groupon drives business to your campaign by investing in online video, social advertising, search engine marketing (SEM), organic search (SEO), email marketing, and other online advertising, as well as national campaigns in traditional media outlets.
Find out more about becoming a Groupon Merchant
Get started in minutes — no upfront cost.
Start Selling Now
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