Richard Kenworthy began working as a personal trainer in 1998, aiding clients at national gyms and even working with professional football, basketball, and baseball players. These years of experience helped Richard form the philosophy he would eventually employ when founding Elite Fitness: custom-tailor every workout to the client's needs and avoid mindless, repetitive exercise regimens. He accomplishes this by leading group workouts as well as personal-training sessions for clients of virtually any fitness level. These individualized workouts may incorporate anything from treadmills to medicine-ball exercises, and focus on helping visitors work toward their particular health goals.