Savings Hack: JCPenney Rewards

By: Malika Wichner

JCPenney Rewards

If you love to browse JCPenney for the latest dresses, beauty, and home decor, then you should be a JCPenney Rewards member. The JCPenney Rewards program is free and offers quite a few exclusive benefits. Here, we’ve broken down all the fantastic perks of joining so you can skip right to saving. Speaking of saving—don’t forget to double up on deals with all the JCPenney coupons on Groupon Coupons before you buy. 

Why You Should Sign Up For JCPenney Rewards

When you sign up for JCPenney’s free rewards program, you unlock tons of exclusive deals that will help you save big on all your JCPenney shopping trips. 

  • Enjoy an extra 30% off your first purchas, including original, regular, and sale-priced items
  • Earn $10 rewards with every 200 points earned
  • Receive an exclusive birthday gift
  • Unlock exclusive offers and deals

Earning JCPenney Rewards

Every purchase you make at JCPenney helps you rack up points toward your next $10 reward. Program members earn 1 point for every $2 spent at JCPenney or If you pay with a JCPenney credit card, you earn double points, so 1 point for every dollar spent. Throughout the year there are special Bonus Rewards promotions, where you can earn even more. 

For every 200 points you earn, you unlock a $10 JCPenney reward. There is no limit to the number of $10 rewards you can earn, and the points do not expire. There are several ways to get the points you need to receive the rewards: 

  • Online: Sign in to your account before checking out to earn points on your purchase. If you use Guest checkout and use a form of payment other than your JCPenney credit card, points will not be issued. 
  • In-Store: Provide the phone number or email address linked to your JCPenney Rewards account at checkout to receive points for your in-store purchase. 
  • With Your JCPenney Credit Card: When you use your JCPenney Credit Card in-store or online, you automatically earn points on qualifying purchases. 

How to Use JCPenney Reward Points Online

The easiest way to redeem your rewards online is to make sure you sign in to your JCPenney account before checkout. You will have the option to apply your Rewards directly to your purchase online or in the JCPenney App. 

You may also manually enter the Reward code and serial number on the checkout page at to apply your $10 JCPenney Reward to your online purchase. You can use up to 10 $10 rewards on a single purchase, for a total savings of up to $100.


Mother and daughters in matching pink dresses
Can JCPenney Rewards be used at Sephora?

You cannot use JCPenney rewards at Sephora. But there are tons of other ways to save when you shop at Sephora’s inside JCPenney; we’ve got a detailed guide. 

How Do I Join JCPenney Rewards?

Joining is free and easy. Enter your email into the rewards homepage to begin the fast signup process and start earning rewards today. 

What Kind of Purchases Qualify to Earn JCPenney Rewards?

You can earn points when you shop almost everything, including clothing, shoes, and other merchandise; Sephora inside JCPenney; and In-Home Custom Window Treatments. You also earn points when you shop services like the JCPenney salon, optical, or portrait services in-store or at

Do JCPenney Rewards Expire?

No, the rewards points themselves never expire, but the $10 reward coupon is only valid for about 45 days after you redeem it. If you don’t use it, you lose it. 

How Long Will it Take for My Reward to Show Up on My Account?

It takes about 24 hours after you earn the 200 points for you to receive your reward. 

How Can I Receive My JCPenny $10 Reward?

  • In-Store: Go to your local JCPenney and provide the phone number or email address linked to your account at the checkout counter to access your available rewards.
  • Online: Sign in at to view your available rewards and points balance. For a more detailed view or to print your rewards, select "View Rewards." You can also access your rewards in the JCPenney mobile app.
  • Email: If you enrolled in-store, online or through our mobile app, you'll be sent an email with your reward. 
  • Mail: For JCPenney credit card members, if you did not provide your email address when you applied or haven’t linked your card to your JCPenney Rewards online profile, you'll receive your $10 JCPenney Rewards in the mail. This is the slowest way to get your rewards.

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