The staffers at A Runner's Mind don’t just sell the shop’s precision athletic gear; they use it, too. Avid runners themselves, they prime visitors for efficient jogs or invigorating sprints with an array of apparel and hands-on training sessions. They help customers find their new sole mates with professional gait analysis, taking measurements and scrutinizing steps ranging from slow walks to full-speed runs before suggesting potential shoes from makers including Asics, Mizuno, Saucony, and New Balance. The shop also stocks equipment, helping customers stock up on water bottles, reflective vests, Nike, and The North Face running gear. In addition to hawking sportswear, the shop’s fitness experts devise 15- to 18-week training plans through their ARM Academy program, helping runners meet personal goals such as completing their first 5K or outrunning the world's slowest cheetah. The family-owned shop's commitment to running extends beyond its walls and into the local athletic community, with staffers often offering assistance at track meets and high-school events throughout the area.