After acting as Florida Gulf Coast University's director of fitness and intramural sports, certified personal trainer Jason Cobb channeled his passion for physical prowess into founding CrossFit Fort Myers. There, his fellow coaches bring fire-fighting and intensely athletic backgrounds to match his 14 years of strength and conditioning experience, leading specialized courses that challenge the mental and physical stamina of each client.

CrossFit's catalogue of functional movements—actions that recall real-life motions such as lifting, jumping, throwing, and pushing—provide an adaptable base for classes focused on mothers, football players, and exercise newbies. Though the gym's patrons come from all walks of life, they must demonstrate an unwavering devotion to personal betterment and an ability to lift weights with their minds before entering its exclusive ranks.