Black Friday shoppers flock to Target looking for deals on everything from toys and electronics to clothes and gifts. Last year, the average Target Black Friday discount hit 30-40% — among the highest across major retailers — and 2025 is shaping up just as strong. Before you dive in, check Groupon's Target discount codes for an extra savings boost.
Most shoppers grab the obvious deals and call it a day. The real wins happen when you layer Target Circle perks with RedCard benefits and smart price matching. Shopping toys or tech? Target has historically offered the best discounts on items worth $200 or more like TVs, gaming consoles, and other pricey tech items.
Comparing retailers? See our latest roundups for Amazon, Walmart, and Best Buy to gauge where the deepest category discounts pop up.
When Target’s Black Friday 2025 Sale Starts — and How Long It Lasts
Target's Black Friday isn't just one day anymore — it's basically a month-long savings marathon. Here's when to mark your calendar and what to expect during each phase.
Early Black Friday Sale (November 7–9)
Think of this as the warm-up act before the main event. Target kicks off the holiday savings with deals up to 50% off across thousands of items. It's a great time to snag gifts without the crowds. Honestly, some of these early deals are just as good as what you'll see later.
Main Black Friday Week (November 24–30)
This is where the magic happens. Target's main Black Friday deals run for a full week, giving you plenty of time to shop without the usual Black Friday chaos. You'll see discounts up to 50% on tech, toys, home goods, and pretty much everything else on your list.
Three-Day Bonus Deals (November 28–30)
Just when you think the deals are winding down, Target drops even more savings for the final three days. These bonus deals often include items that weren't part of the main Black Friday lineup. It's worth checking back.
Cyber Monday Event (December 1–2)
Target stretches Cyber Monday into a two-day online extravaganza with exclusive deals you can only get through their website and app. Perfect for last-minute additions to your holiday haul.
How to Get the Best Deals at Target on Black Friday
Target’s savings programs work together like puzzle pieces — fit them right, and your discounts multiply fast. Here’s how to make sure you’re getting every bit of value this Black Friday season:
- Set up Target Circle for exclusive access. It’s free and gets you into the best deals early. Members enjoy daily “Deal of the Day” offers (often up to 50% off) from November 1 through December 24, plus 1% back to use later. Circle shoppers frequently see sales and perks before anyone else.
- Sign up for a Target RedCard The RedCard (debit or credit) automatically takes 5% off every purchase — and yes, it stacks with other Black Friday offers. You’ll also get free shipping on most online orders and an extra 30 days for returns. If something’s already 30% off, your RedCard makes it effectively 35%.
- Watch for Target gift card promos. Many Black Friday deals include a $5–$20 Target GiftCard with purchase. Stack these with other offers or save them for your next shopping trip — it’s like cashback without the wait.
- Don’t miss the annual Target Gift Card Sale. For one weekend only, Target Circle members get 10% off Target gift cards — effectively putting the entire store on sale. Pair this with ongoing promotions to double up on savings.
- Use the Holiday Price Match Guarantee. From November 7 through December 24, Target will match its own lower price — or select competitors’ prices — within 14 days of purchase. Qualifying Target Circle deals count too. Keep your receipt handy and request adjustments online, by phone, or in-store if the price drops later.
