The Issue: Asthma Prevalence in Low-Income Households
Although asthma can affect anyone, evidence suggests that socioeconomic and geographic factors—such as environmental pollutants and inadequate access to medical care—can result in higher instances of asthma. According to the Minnesota Department of Health, 7.9% of Minnesota children have asthma, but in many inner-city, low-income neighborhoods, the rate jumps to 13%.
The Campaign: Send Kids with Asthma to Camp Superkids
If this Grassroots campaign raises $495, then the American Lung Association in Minnesota (ALA MN) can provide a financial scholarship to one child with asthma so that he or she can attend Camp Superkids. Of the camp’s 150 attendees each summer, 95% receive one of these financial scholarships because ALA MN prefers to waive camping fees for families with low incomes. Each additional $11 donation will be used to send another child from a low-income household to Camp Superkids.
At the weeklong camp, kids participate in fun activities—including fishing, archery, arts and crafts, canoeing, and hiking—while being supervised by a medical staff. Campers also receive instruction from nurses regarding asthma triggers, breathing techniques, and how to properly use their inhalers. Participants return home with an updated asthma action plan, which is also sent to the camper’s physician and school nurse, to help families and kids better manage their asthma.
You can follow the progress of this and other Grassroots campaigns at the Groupon Grassroots website.
American Lung Association in Minnesota
As part of its mission to improve lung health and prevent lung disease, the American Lung Association in Minnesota educates children, parents, and school personnel about how to manage asthma, a prevalent yet often misunderstood disease.
Through its outdoor summer camp—Camp Superkids—the organization helps children with asthma experience fun outdoor activities in a safe environment and teaches them more about managing their chronic illness. To date, Camp Superkids has provided life-saving asthma education to more than 6,000 Minnesota children.