A Chat with Fuzziwig’s Candy Factory
What services does your business offer and what makes your business stand out from the competition?
We are providing our customers with an experience. Not only do we carry hundreds of different yummy products, but we hand pick our inventory so that our customers enjoy walking around the store and discovering new things as well as old things.
What was the inspiration to start or run this business?
Our children. We would come to the mall with our children, and they would ask us for candy. We offered them pretzels, ice cream, cookies, etc., but they wanted candy. We realized that there were probably hundreds of parents and children in our community that were in the same boat.
What do you love most about your job?
I really feel like I am making each customer a little happier. I have worked in retail my whole life, and I have never sold a product that brought so much joy to a customer. There is no “selling” required.
What is the best reaction you’ve ever gotten from a customer?
I love seeing and hearing my customers’ reactions when they come in my store. I hear, “Oh my God, I love this store,” or, “ I remember this from when I was a kid,” or, “ I can’t believe you have this; it’s so hard to find.”