Defined Youth by Melinda, Charlotte

What services does your business offer and what makes your business stand out from the competition?

I stay current in continuing education, the hottest trends. I want to bring the spa experience to my private skin care studio at affordable prices. I specialize in Anti-aging skin care, Definition Brows Microblading, Elleebana Lash Lift, And Sleek Brows a 3-D eyebrow brow building treatment.

What was the inspiration to start or run this business?

My name is Melinda Sowell and I was born and raised in Charlotte. I grew up in the salon industry by spending time at my step-mother's stylist studio. It was then that I discovered my love for skin care. I graduated from Von Lee School of Esthetics and began my career working with Charles Grayson Spa & Salon in 1989. After 15 years I took took an opportunity to work with a prestigious salon & spa in Charleston SC. I've recently moved back to Charlotte to be with my family and am excited about the opportunity of being back in my hometown with my new business.

What do you love most about your job?

I love skin care and making people feel fabulous, beautiful, confident. I enjoy helping others. I enjoy education clients, interacting and creating a lasting relationships.

What is the best reaction you've ever gotten from a customer? I was shocked when I received a bouquet of flowers after giving a client a facial the previous day. She thanked me for her nurturing, relaxing, facial. It was the best facial she ever had!