Robb McCormick Photodesign, Columbus

After spending 15 years crafting ads and promotional pieces with uninspiring stock photography images, graphic artist and designer Robb McCormick bought himself a basic DSLR camera to see if he could do better. His photography experiment quickly grew into a full-fledged professional career that has included work with brides and grooms, models for bebe and United Colors of Benetton, and COSI business executives. Along the way, Robb has accumulated a slew of advanced equipment to create flawless photographic moments, including a remote control that pauses time.

When not on the job, he exercises his musical muscles by performing regularly at a dueling-piano bar, though he approaches his two creative pursuits with the same anything-goes attitude. Customers are welcome to suggest aesthetic ideas, such as a gritty vintage style or a futuristic Jetsons motif.