From Our Editors
Because glasses are a piece of fashion that's worn every single day, they're perhaps the most accessible way a person can showcase his or her taste, personality, and style. To that end, the experts at Pretty Handsome Optometry elevate spectacles to the level of high fashion. They buy frames in small batches from boutique firms, focusing on quality and seeking innovative designs from every corner of the globe. Most of these firms employ teams of dedicated designers, who do nothing but dream up new glasses.
It's not enough, however, to simply stock stylish frames from the likes of Eco, Modo, and Kerf. Pretty Handsome's optometrists also spend an average of 45–60 minutes with each patient. During exams, they fine tune prescriptions and explain the various options for correcting vision, from wearing contact lenses to cutting eyeholes in sleep masks.