It Factor Studios' film performance and industry workshops unfurl under the leadership of Hollywood directors and professional actors from the American Film Institute. Founder Ryan McKinney and coach to the stars Steve Whittaker apply their workplace experience to create a safe and progressive learning environment and help actors to prepare for industry difficulties such as auditioning, resumé writing, or staring contests with Jack Nicholson. The results-driven team mentors budding performers of all experience and skill levels in a wealth of techniques, including Method and Meisner, with many courses designed to complement each other.

To enable instructional shoots and commercial productions, the studio boasts full capabilities for film preparation, shooting, and editing. Students interested in the back side of the lens can sign up for instruction in film shooting, editing, and screenwriting, enabling them to stage scenes and reboot old home movies under professional conditions. In addition to workshops, events such as guest-speaker series with working or retired film professionals help pupils to garner real industry connections.