Planning a wedding is rarely easy—everything from the ceremony to the reception requires a series of nuanced decisions. Yet Debra Dee Weddings takes some of the stress out of planning by helping brides and bridal parties feel confident about one important choice: how they'll look on their big day. In the boutique, racks brim with gowns and dresses by lines such as Mori Lee, Jade Daniels, and Alfred Sung to ensure that everyone from the bride to the flower girl finds flattering formalwear.

To keep the sheer volume of styles from overwhelming, the staff works with each visitor to assemble an ensemble. After taking measurements, assistants find the right style in anything from silk to satin before ordering a supportive, custom-fit gown. And since brides need more than just a dress, Debra Dee Weddings outfits them with everything from shoes and purses to jewelry and headpieces. Special-occasion gowns are also available for graduations or formal events so that gals can make a stunning entrance without blaring "The Final Countdown" from their boom box.