uBreakiFix, West Des Moines

uBreakiFix CEO Justin Wetherill spoke with Groupon about his business and protecting your smartphone.

On the worst thing you can do after cracking your smartphone’s screen: “Don’t just put it into your pocket and continue to use it,” Wetherill says. The broken glass can actually cause serious damage to the phone’s inner components and turn a relatively simple fix into a costly repair job.

On the repair process: Collectively, uBreakiFix's highly trained technicians repair more than 20,000 devices a month with quality-tested parts, and free diagnostics ensure customers understand the problem before any work is done.

On growing his business: uBreakiFix was originally based out of Wetherill’s living room, and it now boasts more than 60 locations nationwide. “We are proof that the American dream is alive,” he says.

On the importance of a one-day turnaround time: Repairs at uBreakiFix’s store locations can often take as little as an hour, according to Wetherill. This is a critical part of the shops' focus.