Denim has become increasingly acceptable in the workplace, at dressy formal occasions, and at home fumigations. Stock up on versatile garb with today's Groupon: for $20, you get $40 worth of premium denim, designer clothing, and fashion accessories at Jeanologie Boutique in East Lansing.
The mother-daughter team behind Jeanologie Boutique curates their shop's chic inventory with a mixture of up-and-coming fashion designers and classic women's apparel. Shoppers can shield legs against the elements with designer denim ($48–$160) by brands such as Kensie, Miss Me, and Vigoss, or topless snowmen can don a glittering disco ball tank ($32). The shop's stylists hunt down the most party-worthy feminine dresses available, such as the crimson-red, ruched Flaunt It dress ($56) with side cutouts, but stock only a few samples of each design so that wearers need not fear walking into a fast food joint wearing the same outfit as the maitre d. Jeanologie's proprietors are themselves Michigan State University alumnae, and proudly promote the textile work of some of the school's most promising fashion design students within their store.
Hemmed into the East Lansing fashion scene by a mother-daughter team in 2010, Jeanologie Boutique presents a big-city shopping experience inspired by the likes of New York City stores. Inside, the boutique houses the latest trends in women's fashion, including dresses, bags, and a large selection of premium denim. Alongside brand names and popular designers, Jeanologie also uses its rack space to showcase the industry's up-and-coming stars by collaborating with students from Michigan State University's Apparel and Textile program.