After a life-changing car accident, Steps Dance and Fitness Studio owner Melissa Watkins thought she had lost her ability to dance for good. Through gradual exercise and her discovery of Zumba, Melissa gained a passion and appreciation for motion, which she shares with all who step onto the studio's wheat-hued hardwood floors. Instructors lead a multitude of classes that include weightlifting sessions to tone muscles and slow-paced workouts that forge the core strength needed to carry boulders to see the ocean for the first time. From beneath the raspberry walls, strains of music hint at the cumbia, merengue, and salsa tunes that fuel up-tempo dance sessions.
What services does your business offer and what makes your business stand out from the competition?
Curves is a weight-loss center specially designed for women. No men, no makeup, no mirrors. We have friendly staff that is always available to help you on your road to success! It's a very welcoming low pressure atmosphere.
Exercise is challenging. How do you keep clients motivated and engaged?
We have an incredible system that both coaches and records. We call it Curves Smart - it tells you if you need to be pushing harder, and records everything you do on the machines so you can compare to previous workouts. We also have excellent circuit coaches that stick with you every step of the way
What was the inspiration to start or run this business?
We believe in inspiring and educating. Weight loss and fitness don’t have to be difficult to understand and goals are attainable!
What do you love most about your job?
We have a positive and encouraging atmosphere of support and understanding. No one is here to judge anyone—if you’re here, you’re doing great and doing what you can to be the best you can be.
Before getting married, Tony and Marcy Brown both held impressive fitness records. Tony moved from a personal-training career to teaching yoga, and Marcy—a seasoned law-enforcement officer and former owner of a personal-training studio—kept her finger firmly on the pulse of gym trends. The pair decided to captain CrossFit Purgatory after becoming convinced of CrossFit's superiority over other popular health regimens. Now, they welcome guests of all ages and abilities to participate in their WODs (Workouts of the Day), emphasizing the values of community and commitment for those trying to rewrite their physical limits.
CrossFit Purgatory rejects superfluous furnishings in favor of a tough, minimalist vibe, decked out in functional training equipment such as kettlebells, Olympic rings, medicine balls, and mammoth bones. The gym's industrial feel is offset by the warmth of its occupants, who welcome new members to tackle the day's routine with open, sweaty arms. Because CrossFit maneuvers are universally scalable, anyone can adjust them to suit their strength level—the coaches have guided patrons from sports competitors to complete newbies to 2010 Biggest Loser contestant Jessica Delfs.
Andrew Clark started his career at Performance Executive Fitness as a front-desk clerk. He put in the work, getting a personal-training certification and honing his rehabilitation skills as a trainer—dedication that resulted in his current position as gym owner. Andrew now leads a staff of trainers and consultants that help him chart custom fitness and nutrition services ranging from private workout sessions and sport camps to small-group conditioning programs. Each program focuses on helping clients achieve sound physical functioning, including functional-movement screenings and oiling joints with Powerade. Multiple media sources have highlighted the efficacy of Andrew's regimens, which took The Morning Blend's reporter Alex Miranda from a 125-pound bench press to 165 pounds in three months. Clients can enjoy the benefit of this expertise without disappearing into the crowd, since the gym has a member cap of 200 to prevent overcrowding and cultivate an atmosphere of community support and camaraderie.
Equipment: PreCOR, Manduka, Prana
Students should bring: Yoga mats. Props are provided or you can bring your own
Registration required: No
Good for beginners: Yes
Average class length: 60 minutes
Class location: Indoors only
Guests allowed: Yes
Parking: Parking lot
Pro Tip: if it is your first visit, complete our waiver form online beforehand.
HeartStone Studio's second-story space serves as a refuge for mind and body, where visitors can practice calming meditation, energizing yoga, or strength-building Pilates. Yogis teach
both morning and evening sessions, providing plenty of foundational classes aimed at beginners, as well as classes designed specifically for kids. The studio also hosts events and workshops outside the regular class schedule. Such sessions typically focus on a particular topic, such as improving posture, deepening meditation, or determining which type of spirit animal is the cuddliest.
Snap Fitness's around-the-clock gyms enable members to work on their physical well-being with a cornucopia of fitness equipment. With 24-hour access, members don't have to let The Man tell them when to help themselves to Snap's strength and cardio equipment, which features built-in TVs and other media diversions. For those who exercise during conventional hours, Snap's friendly, unintimidating atmosphere welcomes patrons of all ability levels, unlike schoolyard dodge-ball squads. Members also enjoy nationwide access to all Snap Fitness locations, ideal for working out while traveling.
For a dose of custom advice, patrons can seek out a personal-training session with a certified coach, who helps them assess and address their fitness goals. Clients reap the benefit of individual attention as a personal trainer helps them tackle weight loss, prepare for an arm-wrestling competition, or unveil the mysteries of arcane cable-weight machines.