The Hilton San Francisco Financial District, located just one block from Chinatown, transforms its grounds into prime parade-viewing real estate during the annual Chinese New Year Parade. The three-hour celebration ushers in the Year of the Snake, which is recognized throughout Chinese culture as a symbol of intelligence and intuition. Attendees can snag seats in the bandstand just outside the hotel, where they'll witness the parade reach its culmination with a flurry of spellbinding colors, extravagant floats, and elaborate costumes. Marching bands and fleet-footed dancers infuse the lively celebration with a healthy dose of music and impressive athleticism, all while the newly crowned Miss Chinatown USA and her court preside over the festivities. Certain to delight is Gum Lung, a 268-foot Golden Dragon manned by more than 100 martial artists and supervised by a group of bouncers wearing knight’s armor.