Golf Etc. of Albuquerque provides performance-enhancing club fittings to equip golfers with gear from industry-expert brands such as Titleist, Nike, Cleveland/Srixon, and Bridgestone. Practiced golfers receive custom club fittings, which tailor to individual golfers based on the owner's grip size, and height. The process begins with an interview by a certified golf performance fitter, who will evaluate the client's swing with a simulator and launch monitor, creating a profile of the duffer's unique swing mechanics. This precise data is then used to compile the most effective club combinations of shafts, heads, and grips. Golfers will have a better understanding of specific drivers that produce the best distance, irons that place the most accurate shots, and hybrids that get the best fuel economy. The technician also records each ball's spin rate, launch angle, and speed, and uses these statistics to pick out the best ball for the player.