About this business
From Our Editors
In 2002, Mike Southard took a leap of faith worthy of The Dukes of Hazzard. He left a career in the elevator industry and decided to pursue his true passion: stock-car driving. Southard launched Try It Racing and On Track Racing Experience, determined to share with others the thrill he had felt many times in the victory lane of late-model stock-car races. His business has grown from a few humble events and clients each year to a fully packed schedule at some of the country's longest running and most renowned racetracks. Some things haven't changed, however—you can still find Southard behind the wheel of the two-seat ride-along car, taking patrons around curves and straightaways at top speed.
Adrenaline fiends satisfy their cravings while driving or riding around tracks such as Orange County Speedway, where industry legends Jeff Gordon and Scott Riggs have burned their share of rubber. A professional photographer and in-car video cameras can capture the excitement at each event, memorializing guests' wide-open eyes, exhilarated smiles, and high-intensity games of I Spy.