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Shorewood Today magazine states "One of Wisconsin?s most prominent doctors of acupuncture and Traditional Chinese Medicine (TCM) is now practicing right here in Shorewood." Dr. Xiping Zhou, MDOM asserts that his application of TCM is "beyond needles... beyond pain," as he once told the Isthmus in a lengthy profile about his practice. His approach to acupuncture transcends the boundaries of traditional therapies. Although many holistic practitioners eschew Western medicine, Dr. Zhou established his belief in its benefits, such as modern diagnosis technology used with traditional Eastern healing modalities.
Dr. Zhou now performs acupuncture in his own 6,500-square-foot facility, called Dr. Zhou's Acupuncture, Pain Management and Natural Wellness Clinic. Zhou draws from what he sees as the best elements from different healthcare philosophies to treat ailments such as chronic pain, infertility, and to encourage weight loss. In feng shui-inspired rooms, diagnostic equipment sits alongside maps of the body's chi. A staff of eight massage therapists, including three acupuncturists and two doctors of Chinese medicine, are on hand to help in all treatments.