From Our Editors
What services does your business offer and what makes your business stand out from the competition?
CrossFit IV has a generous and highly-motivated community. Our members treat guests and beginners like family and motivate everyone to succeed. Our Coaches put our clients in control of their fitness through a strong foundations program that guides them to achieve nutrition and fitness goals.
Exercise is challenging. How do you keep clients motivated and engaged?
We make our workouts fun and challenging. From partner and game workouts to theme nights, we keep our members engaged and happy. Our staff celebrates every member's triumphs, no matter how small. Coaches learn our members and use motivational tools that best fit each individual.
What was the inspiration to start or run this business?
We want to help our busy community prioritize fitness and well-being. Often responsibilities flip our life pyramids upside down, and we're the zenith crushed on the bottom. We seek to flip the pyramid right-side up to put the member back on top of with a firm foundation of wellness beneath them.
What do you love most about your job?
Members working hard and achieving goals. Sometimes, I get tears in my eyes when I see them soar. The pride, the progress, and the results create an emotional bond and experience.