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From Our Editors
Part art gallery, part salon, Alter Ego has two distinct faces. But like the layers of a chic haircut, the two blend together perfectly into something more creative. Canvases small, large, and gigantic surround the loft-like space, from the couch in the waiting room to the styling stations themselves. The artwork takes many forms: maybe pen and pencil creations from artist Kevin Ponce, or urban street art from the likes of Grey Griffin. On special occasions, DJs spin tunes to celebrate the opening of a new gallery exhibit.
It's the perfect setting to inspire creativity in the salon team, who cut and color hair for men and women. Those looks become even more nuanced at the Blow Dry Bar. Here, clients choose from nine base styles, such as the BE Short (short, sassy, and textured hair) or the BE Glam (a bold, retro look). From there, they can choose add-ons including the BE Healthy treatment for split ends or the BE Pampered treatment for a 10-minute scalp and neck massage.