It's not a magic trick—at least not in the way TV and movies have portrayed it for years. But for certified hypnotist Maureen V. Meehan, the mind is surprisingly capable of pulling off all-manner of physiological and psychological magic once its in a deep state of relaxation. It's at that time when she can help clients stop smoking, lose weight, or sleep better—and that's just the start of the habits, phobias, and issues she helps clients overcome.
After easing clients into a state of hypnosis—something she says the mind does on its own at least twice a day—she begins to help her clients discover their motivations and the triggers for unwanted behaviors. Together, and usually over the course of about five sessions, she and her clients overcome the obstacles standing in the way of changing those behaviors. As a licensed health care professional, her only goal is to enhance well-being. To ensure that her clients receive only the best care, she re-certifies annually through The National Guild of Hypnotists.
What services does your business offer and what makes your business stand out from the competition?
Knowledge of body mechanics and the ability to work closely with clients.
What was the inspiration to start or run this business?
I once suffered from chronic lower back and neck pain. Once I started getting frequent massages the pain became more manageable and now I'm pain free.
What do you love most about your job?
Working closely with my clients to have them walking or standing better after each session.
What is the best reaction you've ever gotten from a customer?
Just the look of relief on their faces, after they realize the pain is no longer there.
Since its founding in 1987, Living Lite Hypnosis's weight-loss program has helped thousands of people slim down quickly and almost effortlessly. Instead of simply telling clients to change their eating habits, its practitioners use hypnotic suggestion to root newer, healthier behaviors in the subconscious minds. Clients find themselves exercising regularly and picking more wholesome foods without ever having to think about it consciously. Contrary to popular belief, hypnosis does not induce amnesia, and participants will usually remember everything that happens during the soothing sessions.
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Though she became a hypnotherapist to beat smoking, Katie Evans soon realized that her goal was a half-measure. She recognized a potential for weight loss in hypnosis that she hadn't seen in her several dieting attempts, which had all petered out due to lack of motivation. By harnessing the power of suggestion, she established a program that works by treating clients from within the subconscious, rather than by trying to dictate their actions from the outside.
The Living Lite weight-loss program in the Baltimore area is now run by nurse practitioner Sue Ouellette, a successful user of the program who uses her 35 years of experience and a humorous style to help other students. In doing so, the program strives to adjust how participants view and plan their meals. The soothing hypnosis sessions combat resigned attitudes and familiar cravings, aiming to replace them with confidence and an intuitive preference for wholesome foods. The seminars also serve to debunk popular myths about hypnotherapy, including that it causes amnesia or that it was invented by the first grandfather clock. The center's catalog of stress-reducing CDs endeavors to help smokers, expectant mothers, and those suffering from insomnia as well.
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