When curating their eclectic inventory, which ranges from tiny necklace charms to stately furniture pieces, the shopkeeps at Cedarburg Square prioritize quality and character in an effort to set themselves apart from big-box stores. Named after Cedarburg, Wisconsin—a small town with an old-fashioned main street lined with boutiques and shops—the store seeks to fuse big-city style with small-town service. Store buyers hunt for products in San Francisco, Dallas, and Atlanta, and these stylish finds are sold in-store with complimentary gift wrapping and friendly service. Shopping becomes a treasure hunt as browsers linger at tables heaping with dishes, jewelry, decorations, and at least one lamp with a genie in it. Popular gifts include soy-based Excursion candles, Beaucoup charm necklaces, and bouquets harvested from a garden of silk flowers. On Saturdays, chefs pass out samples of gourmet recipes, dispensing tips and recommending products. Great à la carte or in custom gift baskets, gourmet foods include sauces, candies, coffee, and tea from brands such as Robert Rothschild, Shooting Star, and Bella Cucina.