Most of the time when kids go to get their hair cut, they're lucky if they're able to watch a movie they've seen a thousand times or play with the single toy the salon keeps on hand. But even that doesn't generally happen. And because most salons don't bother to entertain kids, haircuts can be a difficult thing for them to sit through.
Yet, when kids go to Snip-Its, they get an adventure. Staffers first hand kids a Snip-Its Adventure Club card, and then invite them to sing along with the salon's own cast of animated characters. There's Curly Comb, the adventurous Flyer Joe Dryer, and the group's leader, Snips, an anthropomorphized pair of scissors with a shock of brown hair. This same crew stars in computer games and activities that kids can play at each salon station, which dazzle eyes with more bright colors than a car covered in Lisa Frank stickers.
While their clients explore imaginative worlds, stylists use a proprietary line of natural and allergen-free products to create buzz cuts and bobs. At the end of the process, kids visit the Magic Box. The enchanted device awards kids a prize in exchange for a swatch of hair. On special occasions, stylists can also photograph a baby's first haircut or transport girls to Tinseltown during a Hollywood Party.
In order to make every salon experience exciting for kids and relaxing for adults, Snip-Its partners with Autism Speaks and trains stylists to work with kids with autism.