Large silver letters spelling Aveda march down a patterned wall, announcing the spa’s dedication to natural ingredients and aromatic botanicals. Multihued walls and verdant plants surround chairs as the staff performs hair coloring, nailcare, and spa treatments. The spa also offers off-site wellness coaching, proven more effective than hearing an ear-piercing whistle every time one reaches for a donut. Stylists and aestheticians stretch their hours until 8 p.m. on weekdays to accommodate busy clients, who also get incentives, such as 15% off Aveda products in return for donating haircare items to charity.
