For more than 40 years, Rauchberg Dental Group has been helping teeth stay healthy and smiles stay shiny with general, preventative, and cosmetic dentistry. To ensure that the practice’s reputation for personability stayed intact after his departure, founder Dr. Joel Rauchberg bestowed the practice to his son, Dr. Alan Rauchberg. The younger Dr. Rauchberg now leads the office’s six dentists, who count a periodontist and an endodontist among their ranks. Though each dentist uses a careful touch as they perform routine cleanings, root canals, Zoom! Whitening, and Invisalign treatments, anxious clients can find comfort in the blankets, pillows, and built-in TVs provided in each treatment room. Each room is also equipped with advanced technology that ranges from low-radiation digital x-rays and cavity-detecting DiagnoDent lasers to the ViziLite Plus with TBlue630 dye, which identifies early signs of oral cancer.
To thank their most dedicated clients, encourage word-of-mouth advertising, and inject a little fun into the workday, Dr. Rauchberg and his crew also hold regular patient-referral raffles. Past winners have gotten a smile workout thanks to prizes including iPads, TVs, and a Fiat 500 emblazoned with each dentist's face on the car doors.