From Our Editors
Although coloring hair at home is convenient and less expensive than going to a salon, the lack of personal service and often fast-fading color leave something to be desired. That's where Madison Reed comes in. After visiting the easy-to-use website and answering some questions about your hair and the color you want, colorists help determine the fortifying hair color that's right for you. They then ship ammonia-free hair color that's better for you and lacks the aggressive smell of many other at-home applications. And, because Madison Reed's color is made with micropigments and includes argan oil and ginseng root, color lasts longer and, like a salad for your scalp, leaves hair healthier.