About this business
From Our Editors
Seasoned ace Bob Swinnerton established Santa Cruz Golf Academy 18 years ago to streamline his desire to spread golf wisdom to eager pupils. A professional instructor for more than 25 years, the passionate pedagogue's technical advice has been showcased in Golf Tips magazine, and his competitive resume includes playing on the Canadian PGA Tour, a collegiate career with a nationally ranked Fresno State University team, and time spent as Jack Nicklaus's dog-walker. Bob conducts lessons in his indoor golf studio, where club-toting cadets crush orbs under the surveillance of a video and computer-swing-analysis program, which helps to pinpoint swing deficiencies and introduce pupils to a digital doppelganger soon to be their inferior. Along with in-session advice, Bob outlines a multitude of golf drills that his players can take with them to maintain their pin-hunting prowess.