Since 1978, the staff of Liquorama has helped visitors navigate the impressive inventory of rare wines, beers, and spirits that line the store's many aisles. Drop in for wine tastings three times a week—Friday evenings include sips from an Enomatic wine dispenser, while Saturday afternoons host enlightening custom tastings designed for groups of 10 or more. The store also stocks a variety of accessories for crafting drinks, hosting parties, and pouring beer into its appropriate glassware.