Back in 1999, brothers David and Rick Kueber noticed a lag in business at their chain of video-rental shops during the summer months, when no one wanted to be cooped up inside watching movies. The two put their heads together and found a rather unconventional solution to their problem: tanning beds. They installed a new fleet of skin-bronzing machines and sat back as so many clients flocked to their shop that the brothers were forced to open an entire store just to cater to their clients’ tanning demands. This was the birth of Sun Tan City. Today, what started as an experimental side business boasts more than 200 locations across 16 states.
The staff at each location maintains a meticulously clean space, where they show clients to UV beds dubbed fast, faster, fastest, and instant. The beds include features such as facial tanners and self-contained air conditioners. Alternatively, clients can opt for the UV-free, automated VersaSpa system, which swathes physiques in a DHA, plant-based bronzing solution. The liquid reacts naturally with skin’s amino acids, creating an even coat as radiant as the high beams on Helios’s chariot within 46 seconds.
Sun Tan City's tanning centers house an armada of bronzing vehicles designed to polish bodies, rain or shine. Tanners can burrow into the belly of any of four levels of tanning beds for 10- to 20-minute bronzing sessions. Fast-level beds slowly steep skin with a solid base tan, and Instant-level beds boldly bronze pelts with a larger ratio of UVA bulbs, coaxing melanin out with paparazzi-like attention and promises of leading roles. VersaSpa sunless, open-air booths airbrush epidermises with a water-soluble plant-based solution that goes on evenly, resists staining clothes, and, unlike rolling around in a puddle of fudge, darkens skin without leaving a sticky residue.
Licensed aesthetician Aimee Soles helms Aimee Nicole Esthetics, where she works to emphasize her customers' natural skin with a variety of services. Her customized facial treatments combat acne or dryness by exfoliating, hydrating, and cleansing. Waxing services remove unwanted body hair from areas such as the back, chest, legs, or face. Other treatments include eyebrow and eyelash tints, paraffin masks, and skin consultations.
Armed with current techniques for properly maintaining noggin lawns, Regis Salon’s network of stores keeps clients’ hair in order as dictated by the latest trends. Within this caravan of hair bazaars, customers’ wild manes are tamed by skillful stylists. Use your Groupon toward a shampoo, cut, and blow-dry ($29–$38) and lean back and dream of break-dancing Stay Puft Marshmallow Men as a stylist carefully cleanses hair with shampoo and conditioner and then clips it into stylish head-hedges that beautifully complement scalp-garden pathways. Afterward, the hair that’s left behind will receive a loving blow-dry for a style that gleams and glitters like a ruby-encrusted bowling ball. During the treatment, stylists offer helpful tips and tricks to help clients care for hair at home. If a shampoo and cut isn't your cup of sports drink, put your Groupon toward the cost of another service, such as hair coloring ($55–$70), highlights ($75–$90), or a perm ($55–$70). Prices vary by location.