Genesis Health Institute's co-owners, Dr. Douglas L. Weed and James Aguilar, promote personal health as they leverage wisdom acquired from a combined half-century of practice in the wellness industry. The institute’s captains draw from backgrounds in physical rehabilitation, chiropractic care, and integrative therapies as they design weight-loss plans based on ultrasound body-composition tests. Three health programs emphasize the institute's four pillars of health—detoxification, diet, proper exercise, and the use of targeted nutraceuticals—to help clients lose weight, boost metabolism, or contour the body. Supplements streamline success toward these goals, providing all the essential vitamins and minerals to increase bodily health and decrease cravings for orange crayons.