In the midst of rustic woods, there sits a three-story building. Upon opening its front door, visitors unleash a gentle wave of aromatherapy scents and warm air. They step inside, where therapists lead them past wood accents and into private treatment rooms. World of Serenity’s spa atmosphere recalls the calm of the surrounding wilderness, and inside its walls, therapists adopt a holistic approach; they educate guests in wellness basics, such as why humans don’t eat sand, and perform a range of customized spa services. They soften faces, deep-cleanse pores, and slough of dead cells during customized facials; sometimes scouring or soothing the skin with an additional enzyme deep cleanse, warm stones, or anti-aging collagen. They also ease muscle tension with six massage modalities such as deep tissue, warm stone, and reflexology; and scrub clients from head to toe using salt and sugar rubs, and wraps made from natural dead sea mud or Paradisius—a blend of ground fruit and flower extracts.
As a teenager, Koleen Budney dolled up all her girlfriends for school dances, applying makeup and flirty eyelash extensions. Her passion for beauty led her to pursue a career in the fashion-marketing industry, where she worked in sales for about six years. After realizing that she'd gone astray from what originally sparked her interest in beauty—actually working on people—Koleen decided to become an aesthetician. With a license in hand and a mortarboard glued to her head, she kick-started her new career by giving her inaugural client a series of resurfacing peels. The peels were a success—they resolved the client's hyperpigmentation and affirmed Koleen's expertise. Today, Koleen works out of a personal spa, where she beautifies her clients with an assortment of services, including custom facials, waxing, spray tanning, and—of course—makeup applications.
Brocade throw pillows, teak furniture, and gauzy curtains inside True Beauty Wellness Spa evokes a Silk Road caravan transporting a queen across the dessert. True to its regal setting, the spa's treatment rooms are each goddess-themed, and reflect aspects such as Lakshmi's bounty, Minerva's wisdom, and Isis's love of heavy metal. Within these rooms, men, women, and couples can relax during soothing massages or 15 kinds of facials that use organic ingredients. In addition to these spa services, True Beauty houses a yoga studio and chiropractic services for whole-body health.
RejuveNation Body Wraps helps clients achieve beach-ready physiques with contouring body treatments and tanning services. Amid their space’s warm chocolate- and tangerine-hued walls, staffers pamper clients with herbal-infused wraps, designed to tone skin and gradually diminish cellulite and stretch marks leftover from weight gain or swallowing watermelons whole. Tanning experts then create bronzed masterpieces in the tanning booth, or direct clients to the salon’s own line of cleansers and firming lotions that they can use at home.
Within the earth-hued walls of House of Synergy, patrons primp from crown to pinkie toe with hair, massage, facial, and waxing services. Highlights, haircuts, and campfire songs unfurl near the warmth of a red-brick fireplace, and a glass of wine, coffee, or hot tea toasts bon voyage to sore muscles before relaxing massages and facials commence. In partnership with Locks of Love, House of Synergy hosts two charity events a year to collect hair from patrons that can be made into wigs for children suffering with alopecia areata.
At Perfect Brows, skilled aestheticians use their expertise to help clients achieve shapely eyebrows and glowing skin. One of their specialties is threading, an ancient form of hair removal that originated in India. During a 10- to 15-minute eyebrow-threading session, the aesthetician wields twists of cotton thread to gently remove stray hairs at the root and make a miniature sweatshirt for each eye.