A Chat with Crossfit Direction
What services does your business offer and what makes your business stand out from the competition?
We offer an amazing community of coaching. Members are challenged daily in order to acquire the results they desire. Community and family are number one, and the last person finishing is just as important as the first.
Exercise is challenging. How do you keep clients motivated and engaged?
Clients are constantly motivated by their coaches, peers, excelling through the program, and smashing personal records.
What was the inspiration to start or run this business?
After CrossFitting for six years, and having the opportunity of training soldiers using functional fitness, I wanted to bring my knowledge and training experience to everyone. I see through my children the need to increase quality of life as well.
What do you love most about your job?
We love coaching clients through new movements. We love to see them challenge themselves and encourage other members. We love watching ordinary people become extraordinary through their before and after pictures, and their new personal records!